Connecting Stories to Systems
Connecting Stories to Systems
At 7-Seat, we help you build the stories that define your brand and connect them to AI-driven systems—so you can move faster, scale smarter, and most importantly, be heard.
At 7-Seat, we help you build the stories that define your brand and connect them to AI-driven systems—so you can move faster, scale smarter, and most importantly, be heard.
BIG TECH EXPERIENCE AND THINKING FOR YOUR BRAND
BIG TECH EXPERIENCE AND THINKING FOR YOUR BRAND
Why Story + AI
Why Story + AI
Why Story + AI
Stories build loyalty. AI drives scale. One doesn’t replace the other — they’re designed to work together.
At 7-Seat, we connect human inspiration with AI-enabled systems so your brand can rise above the noise: a story that resonates, powered by systems that accelerate.
Stories build loyalty. AI drives scale. One doesn’t replace the other — they’re designed to work together.
At 7-Seat, we connect human inspiration with AI-enabled systems so your brand can rise above the noise: a story that resonates, powered by systems that accelerate.
Stories build loyalty. AI drives scale. One doesn’t replace the other — they’re designed to work together.
At 7-Seat, we connect human inspiration with AI-enabled systems so your brand can rise above the noise: a story that resonates, powered by systems that accelerate.
How strong is your story?
Get your FREE brand narrative audit today.
Get your FREE brand narrative audit today.
The 7-Seat Brand Narrative Audit benchmarks your story across 7 foundational dimensions, revealing strengths, opportunities, and next steps. In 24 hours you’ll get a tailored report complete with 7-dimension scorecard, heatmap of strengths and gaps, and competitive benchmarks.
The 7-Seat Brand Narrative Audit benchmarks your story across 7 foundational dimensions, revealing strengths, opportunities, and next steps.
In 24 hours you’ll get a tailored report complete with 7-dimension scorecard, heatmap of strengths and gaps, and competitive benchmarks.
Our Approach
We develop stories that inspire and systems that click
Operating at the intersection of human inspiration and AI integration
Operating at the intersection of human inspiration and AI integration
Finding
Your Voice
Clarity that aligns and inspires
Clarity that aligns and inspires
We start by helping you define your story. Through the 7-Seat Brand Audit, we uncover strengths, gaps, and opportunities—then distill them into the Brand Master File, your single source of truth for the brand.
We start by helping you define your story. Through the 7-Seat Brand Audit, we uncover strengths, gaps, and opportunities—then distill them into the Brand Master File, your single source of truth for the brand.
Align leadership, teams, and channels
Build a foundation for consistent, authentic communication
Equip positioning and conviction to drive confident growth
Systems that scale your impact
Systems that scale your impact
With your Brand Master File as the foundation, we connect your story to AI-powered systems that amplify reach and results. Through the 7-Seat Brand OS and strategic blueprints, we help you:
With your Brand Master File as the foundation, we connect your story to AI-powered systems that amplify reach and results. Through the 7-Seat Brand OS and strategic blueprints, we help you:
Establish an operating system that connects storytelling to systems
Scale narratives across campaigns, content, and channels with the Brand Building Blueprint
Accelerate pipeline, velocity, and impact with the Growth Engine Blueprint
Amplifying
Your Story
About Us
About Us
7-Seat
At 7-Seat, we sit at the intersection of storytelling and AI-enabled systems. Like the seven seat in an eight-person rowing shell, we synchronize strategy with execution—setting the pace for growth.
We help leaders align their brand’s mission, vision, and voice with the systems that scale them—delivering clarity in story, consistency across channels, and the momentum to grow with confidence.
Our approach combines 20+ years of experience leading global brands like Cisco, Dell EMC, and Ericsson with proven results: repositioning companies, shaping new market categories, and launching products that have generated billions in revenue. From brand audits, to storytelling and system sprints, to AI activation blueprints, we turn brand purpose into measurable growth.
At 7-Seat, we sit at the intersection of storytelling and AI-enabled systems. Like the seven seat in an eight-person rowing shell, we synchronize strategy with execution—setting the pace for growth.
We help leaders align their brand’s mission, vision, and voice with the systems that scale them—delivering clarity in story, consistency across channels, and the momentum to grow with confidence.
Our approach combines 20+ years of experience leading global brands like Cisco, Dell EMC, and Ericsson with proven results: repositioning companies, shaping new market categories, and launching products that have generated billions in revenue. From brand audits, to storytelling and system sprints, to AI activation blueprints, we turn brand purpose into measurable growth.
The Founder
The Founder
Jeff Baher, founder of 7-Seat, brings 20+ years of leadership at startups and global companies including Cisco, Dell EMC, and Ericsson. He’s led brand strategy, product marketing, and go-to-market for some of the world’s most trusted brands. Now he helps companies define—and scale—their authentic brand stories.
Jeff Baher, founder of 7-Seat, brings 20+ years of leadership at startups and global companies including Cisco, Dell EMC, and Ericsson. He’s led brand strategy, product marketing, and go-to-market for some of the world’s most trusted brands. Now he helps companies define—and scale—their authentic brand stories.
Jeff Baher, founder of 7-Seat, brings 20+ years of leadership at startups and global companies including Cisco, Dell EMC, and Ericsson. He’s led brand strategy, product marketing, and go-to-market for some of the world’s most trusted brands. Now he helps companies define—and scale—their authentic brand stories.